http://www.cra-arc.gc.ca/E/pub/tp/it490/it490-e.txt

Lorna, if you read this, can you tell the readers whether you adhere to bulletin T-490 and if not, then why are you exempt from doing so? Also, do you know if CTS adheres to this bulletin?

A House fan here.;^)

I’m finding Phil Cooke to be a clear communicator, giving words to the chaos the public is seeing in religious television.

I want to thank you for your willingness to explain how your show distribution works.
I think you are using ‘new’ models well by responding to BDBO reader concerns about your job and your company financial model.

And kudos from me for acknowledging your long time friendship with Crossroads CEO.

If Hope for TV ads aired during your show, I understand that would be the decision of CTS continuity.

To help your readers understand the confusing broadcast media world, I’ll offer this further explanation. On mainstream networks like Global or CTV you’ll have an American drama such as “House.” The network (Global in this case) pays to get this program on their network. The last time I checked, House had 2.1 million viewers in Canada, and against that audience, Global TV will sell advertising contracts. Prime time television drives the business model. Off prime time, like where Listen Up airs on a Sunday morning, you also have cooking shows, fishing shows, history shows, old movies, Coronation Street, etc. That time is usually sold to paying clients. Each of these paying clients finds a way to finance their production and airtime costs. You can imagine that a fishing show has sponsorship arrangements with various equipment companies featured in their show, as does a cooking show. In Listen Up’s case, such product sponsorships do not fit nearly as well, and so we must search elsewhere for the funding, which we do primarily in our private fundraising, as I mentioned in a previous post. I hope this helps.

Like you, we have been reading books like Phil Cooke’s. It is clear that the media business models of the past are now beginning to give way to emerging models. The path to financial sustainability in media (whether in the Christian space or not) is uncertain, and so you are seeing a number of new models being attempted.

With reference to Listen Up’s barter on CTS, our arrangement provides for a sharing of the available commercial inventory on the show. We fill three minutes with advertising content that we provide to CTS, and CTS is able to fill the remaining minutes (which is generally another three minutes) with content they choose to use. Listen Up has no control over those CTS minutes so I am not aware as to whether Hope for TV has aired in those minutes.

With reference to Mr. Don Simmonds, the Simmonds family are well known in the Christian community and you have pointed out a number of the places where they have been active. I have personally known Mr. Don Simmonds for a number of years prior to his appointment at CTS. However, there is no connection between Mr. Don Simmonds’ appointment to CTS, and Listen Up’s airing of its program on the CTS network.

Clive Pick for example, has been a regular guest on Huntley St. in the past. His ministry formulates how in just three easy steps of “seed faith”, believers can unlock god’s heavenly vault of riches and receive all the money needed and then some, to finance the gospel of Jesus world-wide. Of course the steps all involve believers giving money to another “ministry” so that they stop robbing God, which then allows him to release the wealth of the wicked that has been stored up for the righteous….

Even Ron Mainse has endorsed Pick’s “revelation of financial renewal”,
“This book is a pivotal message for the Church and has had a profound impact on my life and ministry.” “In a day where much teaching about money seems to be motivated by a self-centered seeking of prosperity, Clive Pick brings a balanced, biblical breath of fresh air. He has tremendously blessed our staff at Crossroads through a series of teaching seminars similar to those he has been sharing around the world during his many years of ministry.”- Ron Mainse, Host of 100 Huntley Street

Knowing what happened to Ron Mainse and his recent involvement with a multi-million dollar ponzi scheme, I doubt that Clive Pick will be using him for an endorsement or reference of his ministry any time soon.

What I hear you saying is you are given air time by CTS, The Miracle Channel, The Christian Channel, (bought by Peter Yongren and renamed Grace TV Salt and Light TV, NRB US and Inspiration Australia.

Do you have a history with Crossroads new CEO/Chair?
Odd timing.

I’m reading Dr. Phil Cooke’s The Last TV Evangelist: Why the Next Generation couldn’t care less about Religious Media and why it matters.
You might enjoy it.

Focus on the Family told The Colorado Independent December 24th 2009 it wouldn’t be looking for a football player for it’s advocacy Superbowl ad. They shot it last Tuesday with player Tim Tebow.
2.8 mil minimum to run a 30 second spot. Production costs, unknown. Special donors supposedly gave FotF special funds and supposedly nothing came out of the general fund which couldn’t support the over 200 workers laid off.
Lousy announcement timing to say the least.
Pre-emptive shot I think as Dobson begs for 2 mil for the radio show with his adulterous son.

The link to the Christian Channel is a re-direct to Grace TV off your site and the NRB link doesn’t work.

Will Listen Up TV be doing a segment anytime soon on an unauthorized charity being run by a Canadian religious broadcaster?

Lorna Dueck took the Arrow Leadership Course. (Arrow is a charity with hefty fees)

http://www.arrowleadership.org/alpages/alumni/stories/story-10.shtml

Arrow is a partner with Eagles Flight and Muskoka Woods, both organizations Crossroads CEO and Board Chair Donald Simmonds is connected with. His son Craig is CEO Leadership Director at Muskoka Woods.

Donald Simmonds bio released to ChristianWeek was not vetted very well and ChristianWeek was suckered into publishing it with it’s innaccuracy.
http://www.benedictionblogson.com/2009/12/14/crossroads-christian-communications-has-new-ceo/

Shauna Simmonds hangs out with the neo-charismatic dominionist crowd run by Faytene Kryskow. She registered to attend The Seige in Toronto. Shauna did a kids show at Crossroads for years CTS still runs. Her current media company sells videos for teens, not unlike the Arrow and Eagles nest material.

When did Listen Up TV start bartering with CTS?

So this fall, buoyed by opinions that viewers would rather be asked to support the show than lose it, we began asking for donations for our media charity, Media Voice Generation.

That’s when Simmonds moved in at Crossroads.

It’s all quite odd.